Sharing what we learned on the first Virtual Webmaster Unconference

Ecompromo | September 15, 2020 | SEO Resources

The first Virtual Webmaster Unconference successfully took place on August 26th and, as promised, we’d like to share the main findings and conclusions here.

How did the event go?

As communicated before, this event was a pilot, in which we wanted to test a) if there was an appetite for a very different type of event, and b) whether the community would actively engage in the discussions.

To the first question, we were overwhelmed with the interest to participate; it definitely exceeded our expectations and it gives us fuel to try out future iterations. Despite the frustration of many, who did not receive an invitation, we purposefully kept the event small. This brings us to our second point: it is by creating smaller venues that discussions can happen comfortably. Larger audiences are perfect for more conventional conferences, with keynotes and panels. The Virtual Webmaster Unconference, however, was created to hear the attendees’ voices. And we did.

What did we learn in the sessions?

In total, there were 17 sessions. We divided them into two blocks: half of them ran simultaneously on block 1, the other half on block 2. There were many good discussions and, while some teams …read more



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