Does Voice Search and/or Conversational Search Change SEO Tactics or Strategy?

Ecompromo | July 21, 2016 | SEO Resources

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Video Transcription

Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week we’re going to chat about voice search, conversational search, Internet of things search, and how these attributes and the rise in these trends may or may not play a big role in our SEO strategy and tactics for the future.


Today, we have a few sort of nascent beginnings of this, and I made a prediction at the beginning of this year, in my traditional predictions post, that voice search, conversational search, Internet of things, that these wouldn’t actually have a big impact or much of an impact at all on the web marketing world. What we are hearing is from the engines, specifically Google and Bing, talking about how a higher and higher percent of their queries are coming through voice searches. However, what we’re not hearing is how this might be changing SEO or whether it’s changing SEO.

“Okay, Google”
So today what we have going on is things like folks asking their device, their Android device, “Okay, Google, what’s the difference between libel and slander?” You might hear …read more

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