How the eco-friendly consumer breeds new subscription-based business models

January 30, 2019 | Web Marketing
Get Elastic had the pleasure to interview Eileen Mockus, CEO at Coyuchi. Coyuchi is a home textile company committed to making responsibly sourced, consciously processed, high quality organic textiles for the home. The company is a pioneer in working with Fair Trade organic cotton and recently Made Safe certification for its products. The company recently launched Coyuchi for Life, the first sustainable subscription model for home textiles.
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Vision to frictionless reality: How Carnival created a smart city on the water

January 28, 2019 | Web Marketing
For John Padgett, Chief Experience Innovation Officer at Carnival Corporation, transforming customer experiences with technology is nothing new. Before joining Carnival, he was a key player in the technology development and success of Disney's MyMagic+. Creating frictionless experiences with wearable technology. “When we decided to create a frictionless guest experience, the discussion was not actually around the technology itself. It was ar
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Leveraging microservices for your business, Part 1: Why microservices matter

January 28, 2019 | Web Marketing
Microservices has been gaining a lot of interest within the commerce industry; and many developers have already started experimenting with them. However, before you adopt microservices for your business you must understand what they are and why they matter. Senior architect, Matt Bishop lays down the groundwork to help organizations and developers determine if microservices are right for business. In this series he'll outline what processes
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From vision to frictionless reality: How Carnival created a smart city on the water

January 25, 2019 | Web Marketing
For John Padgett, Chief Experience Innovation Officer at Carnival Corporation, transforming customer experiences with technology is nothing new. Before joining Carnival, he was a key player in the technology development and success of Disney's MyMagic+. Creating frictionless experiences with wearable technology. “When we decided to create a frictionless guest experience, the discussion was not actually around the technology itself. It was ar
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How to mix technology and the human touch for a winning retail strategy

January 24, 2019 | Web Marketing
There are several trends driving retail store growth that are proving brick-and-mortar can succeed in a digital world. Today's consumers are craving authentic experiences to complement their digital realms. The impact of converging physical and digital shopping experiences has never been more of a priority for retailers than this year. According to Dan Hodges, CEO and Founder of Retail Store Tours, the top trends for 2019 include “employee
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NRF 2019 Recap [video]

January 18, 2019 | Web Marketing
The future and development of retail is changing rapidly and is now more purpose driven. For many folks retail was their first job, therefore, the industry as a whole has an instrumental impact on shaping how so many of us learn to work. The overall theme of the 2019 show was on impact and how technology is impacting not only the customer journey, but how retail employees can do their jobs effectively. The 2019 Big Show brought together over 40K
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Retail Trends 2019

January 17, 2019 | Web Marketing
Hot off the heels of Retail's Big Show in New York City this January, Get Elastic observed a lot of consistent retail trends and commerce themes in the market. As always, NRF put on quite the assortment of exhibitors and sessions for retailers and brands. Get Elastic compiled a quick video recap on what the retail industry is focused on this coming year and what trends innovative brands need to keep on their radar. The post Retail Trends
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What’s all the hype with Progressive Web Apps (PWAs)

January 17, 2019 | Web Marketing
Progressive Web App (PWA) has been the latest buzzword for tech and mobile practitioners, but it's more than just jargon – and it's not all just hype. PWAs drive performance and represent a new model of web applications. These applications load similar to a regular web page, but offer additional native device functionality such as working offline, serving notifications, launching a camera, etc. To fully explain what PWAs truly are, first it
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What’s all the hype with Progressive Web Apps (PWAs)

January 17, 2019 | Web Marketing
Progressive Web App (PWA) has been the latest buzzword for tech and mobile practitioners, but it's more than just jargon – and it's not all just hype. PWAs drive performance and represent a new model of web applications. These applications load similar to a regular web page, but offer additional native device functionality such as working offline, serving notifications, launching a camera, etc. To fully explain what PWAs truly are, first it
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Better customer experience means targeting people, not buyers

January 14, 2019 | Web Marketing
The success of industry disruptors such as Airbnb, Amazon and Tesla can be attributed to many factors, but these companies all have one thing in common — a focus on creating an exceptional customer experience, rather than just selling a product. As a result, customer expectations as a whole are evolving. Today, consumers expect Amazon-like speed and service from any business, regardless of the space you play in. They want to be able to browse a
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