The Rewards Of Working With A Wonderful Domain Name On Twitter

April 16, 2018 | Web Marketing
The net has flattened out the taking part in area amongst big companies and little firms. On the world wide web, your enterprise does not need to have a fancy building or hundreds of employees to turn into successful. The secret is knowing how to marketplace your organization on the net like the huge, profitable organizations. Right here is some advice on how to make your business productive on the web Best domains for sale  There are a great de
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The GDPR: Its Impact on Brands and Benefits to Consumers

April 5, 2018 | Web Marketing
Online activities generate data that can be collected, stored, and shared. Shopping online, interacting with social media, installing mobile apps – all these actions leave a trail of data. Depending on the consumer's location, these practices have remained largely unregulated – until now. Starting May 25th, all businesses that engage with European citizens must adhere to new data privacy practices in Europe. The General Data Protection Regul
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Prepare for Conversational Commerce

March 28, 2018 | Web Marketing
Customers don't just use messaging apps, they prefer them. The point of conversational commerce is convenience. It allows people to conduct business on their platform of choice when and where they want. However, many brands are ignoring the channels that people most often use. Facebook Messenger has 900 million active users and 50 million businesses, and processes 60 billion messages a day. That's three times the global volume of SMS. Its Chines
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SXSW 2018 Sets the Blueprint for Customer Engagement in the City of the Future

March 22, 2018 | Web Marketing
Very few events manage to bring together such a vast array of content like Austin's South by Southwest (SXSW). With its emphasis on music, film, and technology, it can sometimes feel challenging to find a common thread that brings together its diversified audiences. This year the festival launched a convergence program called “Cities Summit” to drive meaningful discussions about the future of our cities— a theme that resonated with many at
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Putting you on the Path: Data privacy, the GDPR, and Elastic Path

March 14, 2018 | Web Marketing
Your online activities generate data that is collected, stored, and shared. Shopping online, interacting with social media, installing mobile apps – all these actions leave a trail of data in your wake. Depending on where you live, these practices have remained largely unregulated – until now. Starting May 25th, all businesses that engage with European citizens must adhere to new data privacy practices in Europe. The General Data Protection
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Experience Adaptive Commerce at South by Southwest

March 8, 2018 | Web Marketing
A guest blog post by Will Brown, Emerging Commerce Offerings, Accenture Interactive Today, we're in Austin Texas at the South by Southwest show. SXSW serves up a little bit of everything, offering a unique opportunity to explore the worlds of interactive, gaming, film, music, and comedy in an immersive festival of events, conferences, and showcases. Accenture Interactive and Elastic Path have teamed up to demonstrate how commerce is becoming mor
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Dynamic Pricing and the New Formula for Profit

March 2, 2018 | Web Marketing
Dynamic pricing or flexible pricing isn't new. Before the 19th century, customers haggled for discounts, and loyal patrons were often given a “friendly price.” Mass marketing introduced a little more science by using demographic research, and more recently big data and analytics, but lost the shopkeeper's ability to directly negotiate with a customer. Prices now are mostly set according to market segment and supply-demand, not based on firsth
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Modern Commerce and the 8-Second Rule

February 22, 2018 | Web Marketing
This post is based on the webinar Experience-driven modern commerce powered by Adobe and Elastic Path. You have eight seconds to grab your target's attention, says a Microsoft study. People are shifting between four to five devices in a day and flipping through their feeds on the subway. There is no time. And, your customers don't really care…yet. The challenge is to make them care, or more accurately, make them feel that your brand cares about
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Modern Commerce and the 8-Second Rule

February 22, 2018 | Web Marketing
This post is based on the webinar Experience-driven modern commerce powered by Adobe and Elastic Path. You have eight seconds to grab your target's attention, says a Microsoft study. People are shifting between four to five devices in a day and flipping through their feeds on the subway. There is no time. And, your customers don't really care…yet. The challenge is to make them care, or more accurately, make them feel that your brand cares about
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The 3 C’s of Commerce that Build Customer Delight and Loyalty

February 8, 2018 | Web Marketing
Commerce has evolved beyond the cart into an entire ecosystem. It's not enough to have a beautiful website, a drop-down catalog, and bug-free checkout. All your competitors are doing exactly the same thing. The leading brands don't sell a product, they sell an experience. Experience-driven commerce is generated by engaging customers across different touchpoints in different ways and integrating your product into their daily routines. However, it'
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