August 12, 2020 | SEO Resources
While the in-person Webmaster Conference events are still on hold, we continue to share insights and information with you in the Webmaster Conference Lightning Talks series on our YouTube channel. But we understand that you might be missing the connection during live events, so we'd like to invite you to join a new event format: the first Virtual Webmaster Unconference, on August 26th, at 8AM PDT!What is the Virtual Webmaster Unconference?Because
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August 11, 2020 | SEO Resources
A few weeks ago we held another Webmaster Conference Lightning Talk, this time about Rich Results and Search Console. During the talk we hosted a live chat and a lot of viewers asked questions - we tried to answer all we could, but our typing skills didn't match the challenge… so we thought we'd follow up on the questions posed in this blog post. If you missed the video, you can watch it below: it discusses how to get started with rich results
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August 10, 2020 | SEO Resources
Posted by ryanmoothartOur world changed dramatically in March of 2020 as a new viral threat to our livelihoods took hold in the United States and around the world. Here in the US (at the time of writing this post), COVID-19 has not relented
Some industries have been more heavily affected than others. For example, travel and tourism businesses have been hurting far more than many other industries due to social distancing guidelines and stay-at-hom
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August 6, 2020 | SEO Resources
Posted by KameronJenkinsBeing able to pinpoint the reason for a ranking drop is one of our most perennial and potentially frustrating tasks as SEOs, especially in 2020. There are an unknowable number of factors that go into ranking these days, but luckily the methodology for diagnosing those fluctuations is readily at hand. In this popular Whiteboard Friday, the wonderful Kameron Jenkins shows us a structured way to diagnose ranking drops using a
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August 6, 2020 | SEO Resources
Over the past year, we have been working to upgrade the infrastructure of the Image: Search Console API changes in Google Cloud ConsoleYou can monitor your API usage on the new Google Search Console API page. API key restriction changes As mentioned in the introduction, these instructions are important only if you query the data yourself or provide a tool that does that for your users. To check if you have an API restriction active on your API
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August 4, 2020 | SEO Resources
Posted by R0bin_L0rdMany of us are helping businesses that are facing hard times, or we're facing hard times ourselves. If you're working for a company (or client) that's in trouble, the use of SMS chatbots could be a way for you to look outside your normal list of solutions and help them succeed in a completely different way. If you're a marketer looking for work, adding this to your list of skills could mean you keep things ticking along while
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August 4, 2020 | SEO Resources
Posted by Ola.KingAs members of the Moz onboarding team — which gives one-on-one walkthroughs of Moz products to over 500 customers a month — we have our finger on the pulse of what people are asking for when it comes to SEO. We're here to help you uncover the relevant Moz Pro features for your business.
We know that somewhere along the journey of improving your website and drumming up more traffic (and hopefully conversions), you'll want to
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August 3, 2020 | SEO Resources
As the Search Relations team at Google, we're here to help webmasters be successful with their websites in Google Search. We write on this blog, create and maintain the Google Search documentation, produce videos on our YouTube channel - and now we're making a Search Off The Record podcast, too!In the podcast, John, Gary and Martin from our team are talking about a variety of topics and give a glimpse behind the scenes of Google Search. In this p
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July 30, 2020 | SEO Resources
Posted by willcritchlowWe're bringing back this slightly different-from-the-norm Whiteboard Friday, in which the fantastic Will Critchlow shares lessons from how kids search. Kids may search differently than adults, but there are some interesting insights from how they use Google that can help deepen our understanding of searchers in general. Comfort levels with particular search strategies, reading only the bold words, taking search suggestions
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July 29, 2020 | SEO Resources
Posted by brian.hoData visualization platforms have become a vital tool to help illustrate the success of a body of work. Painting a clear picture of your SEO efforts is as important as ever, whether you're reporting out to clients or to internal stakeholders at your own company. More and more SEOs are turning to data visualization tools to do so — pulling in data from across multiple SEO tools, blending that data in unique ways, and helping to
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