4 Key Questions to Ask Before Selecting an Enterprise Commerce Platform

Ecompromo | August 13, 2017 | Web Marketing

The digital commerce platform market has undergone significant changes over the last several years. Acquisitions, technology advancements, and customer expectations have altered the commerce platform landscape and left brands wondering if their investment will realize an ROI, or more fundamentally if their platform provider will still be around in 5 years.

Protect the investment you are about to make by asking some simple, yet powerful, questions. The vendors actively pursuing your business need to ante up and demonstrate their capabilities today but also give you some degree of comfort for tomorrow.

From our experience, and assuming you have done some due diligence on the capabilities of each platform being scrutinized to ensure your requirements can be met, there are four key questions:

  1. What is the product roadmap? Your business is not going to stand still in perpetuity, neither can your platform. Ask prospective vendors for an overview of their roadmap but look beyond simple features and find out if there is alignment on capabilities that you know are important to your business. As technology shifts occur, each platform needs to embrace those shifts to provide you with growth opportunities in the future. A good source of information on technology trends is the Gartner …read more

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